Did you know that online users are more likely to interact with videos than they are with text? Many users would much rather watch a minute-long video rather than take the same amount of time to read text. Videos give online users a much better view of products and services that they may be interested … Read more
Content is key but what’s the point of it if you’re not reaching your audience? You can’t just write content and hope it gets found, you have to promote it. You need to push your content onto the screens of your audience and potential customers and this is accomplished with content distribution. Content distribution is more … Read more
Content is everything. You are using content without even knowing it. It is in everything we do – social media posts, emails, product descriptions and more. That’s all content. The use of this content to help meet a marketing goal is called Content Marketing. Content Marketing IS right for your business, no matter what your business … Read more
Social Media Optimization, or SMO, is the use of techniques and strategies to promote a brand on social media in ways that help drive customer engagement. Social media has become one of the best assets for improving a company’s organic (non-paid) search results and utilizing SMO greatly increases these results. If you are looking to … Read more
Did you know that 85% of internet users will use a search engine first when looking for products or services? And 95% of those users don’t look past the first three search results pages. This is why you want your business to be on the first page — and even better — on top! It’s … Read more