BOSTON SEO EXPERTS
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Boston SEO, or Search Engine Optimization, is the method that helps your website become highly visible within organic search results on Google.
Pay Per Click, or PPC, or Google Adwords is when you have paid for a position on a search, in a town, during a time, with a captivating offer.
Let’s begin, today.
GET OPTIMIZED
WE’RE BOSTON SEO EXPERTS


SEO IS A GAME-CHANGER

OUR SEO RECIPE
There is no “one size fits all” approach to SEO.
1 part SEO STRATEGY
We’ll do a Discovery on your SEO project that lets us know your goals and defines your SEO Strategy, external backlink portfolio, and Keyword Research.
1 part SEO COMPLIANCE
On-page Search Engine Optimization will ensure that your website is up to date, compliant with best practices for SEO, and fast. We’re masters with WordPress website design, but if you don’t have WordPress- that’s ok.
1 part SEO CONTENT
We provide zero-risk high-impact white-hat SEO methods. Your organic SEO content is leveraged so that your website will prosper from the given content, both on the site, and off-site with backlinks & microsites.
ENHANCE Business Valuation
SEO will enhance the intrinsic value of your website and make it an asset to your business.

We’ve Mastered The Google Algortihm
Our service is 100% white hat SEO. We build your campaign’s formula using our proprietary SEO techniques, adapt to the algorithm updates, and implementing strategies that work.
- Technical optimization: Making sure that your site is accessible to search engines and loads quickly, with properly coded page elements.
- Content optimization: Relevant content that your client may be searching for. The right content enhances your relevance.
- Link optimization: Interlinking internal content and exploring external links to your site which help improve domain authority.
Social Plans
We create, manage, and publish great done-for-you content.
Don’t leave Earned Media out of your Digital Marketing strategy.
We write your articles, create your holiday graphics, shoot & edit your video, boost your posts, manage ads, and reach your audience.



Incorporate Earned Media into your SEO Strategy, too
Your customers are on social, do you have their attention?
Researched, well-written, age-specific, date-sensitive, thought-provoking, social content worthy of your customer’s attention.
(SMO) Social Media Optimization
We have the skill, energy, and enthusiasm to handle your organization’s social content strategy, creation, and execution.
SEARCH ENGINE OPTIMIZATION.
IS SEO REALLY ROCKET SCIENCE?
No, but Google is a brilliant company. So, you’ll require some brilliance to trick them. When you have great SEO, the visibility enhances your website’s value, and increases the overall value of your business.
If you’re in business to win business, you’ll want to be where your customers are. We put you in front of your prospects and keep you current with Google. Effective strategies for SEO Boston MA involve the same core principles applied universally.
There is a cyclical process of analysis and implementation. The SEO analysis covers your custom campaign. Implementation is unique to your business.
SEO is a long-term commitment to winning a marathon. SEO is not a short sprint to a quick payout – like PPC (see below).
SEO is an “owned” strategy, versus a PPC “rented” or paid strategy.

Online Advertising & Pay Per Click Search Marketing
We manage your Organic Search Engine Placement, yet we also manage various methods of online advertising for additional lead generation such as pay-per-click and Google AdWords. You have full access to detailed reports on where leads came from, whether they were paid or organic, and detailed information about the user, operating system, and more.
PAID MEDIA

Paid Search & Google Adwords
Tired of fruitless paid search campaigns, Googles ever-changing platform, and the various aspects that contribute to success?
Pass the responsibility to us to faithfully, accurately, and consistently manage your paid search.

OFFICIAL GOOGLE PARTNERS
PAY-PER-CLICK
We are Highly experienced with creating, running & optimizing Google Adsense campaigns aka PPC.
PPC WORKS !
Find out how you can advertise on Google immediately by contacting us today.
PAY PER CLICK VS SEO
Your PPC campaign will get you instant visibility for your business. SEO will get you lasting visibility for your business.
PAY PER CLICK
Paid Media can include any platform where you’re funding the ads. We’re Google Partners, we’re great with Adwords (now called Google Ads) and we can get your listing on the top of the page the minute you signup.

ORGANIC SEO
Owned Media includes everything from social, to microsites, and email lists. Organic SEO has more long-term benefits than a “rented” presence through PPC. You’ll “own” the rankings connected to your digital assets.
Owned media provides your company better control over the content that its consumers encounter, and how they interact with the brand. Higher control allows your company to create content according to your objectives. It is also a useful tactic for brand-building.
Paid media (PPC) is limited by the amount of money a company can spend on buying ad space, owned media is limited by the time, creativity, and people-power that a company has to create compelling and enticing content.
Boston Web Group has the time, creativity, experience, and people-power.