As 2015 draws closer, the state of SEO is becoming less and less defined. Over the past year Google, the world’s leading search engine, has released numerous updates to their search algorithms in order to fine-tune how websites are ranked in their search results. The biggest change was to the Panda Update, a filter intended … Read more
You’re probably wondering why your site has to be fast in order to affect your SEO. One simple reason; User Experience. We recently ran some tests on our website. The results are good, our website scored 98/100 on the important metrics, with a load time of under 1 second, and a page weight of about … Read more
Google, the godfather of Search, has leveled the playing field of search engine optimization. Google’s release of Panda 4.0 helps small businesses while hurting bigger more well-known web brands known for publishing low-quality content. Google’s Matt Cutts announced that Panda 4.0, a new algorithm designed to rank the best sites for search engine results, has … Read more
Recently, Yelp updated their algorithms for filtering user reviews on millions of businesses. This is a big move for Yelp, who is currently dealing with lawsuits for their practice of filtering legitimate reviews (as Spam) from legitimate customers and extorting businesses to pay them to display the reviews. This practice by Yelp is one of … Read more
Have you heard of the newest product from Google this week? It is called Google Helpouts and its’ purpose is to allow professionals / experts in specific fields to extend short “Help Sessions” to individuals via Video Chat for a rate the provider decides. All it takes is a Google account and a means of … Read more